Next time you plan a conference or meeting when you really want to motivate the audience, ask yourself the following:

  • Can I create an exciting business atmosphere?
  • Will the presentations be punchy?
  • Will the theme strike a chord with the delegates?
  • Will the delegates feel involved in the event?
  • Will everyone learn and value the experience?
  • Will my conference or meeting motivate the audience into sustained action?

As a conference structure, we believe more in creating workshops for the delegates rather than long lectures. More action - less autocue. More graphics - less explanation. More theatre - less talking heads. More involvement for everyone.
It is also a philosophy that means you get all your business ideas across - but you also get a sharper, more focussed, energetic audience back on the road buzzing with ideas and initiative.

  • For one client, specialising in diabetes we flew all the delegates by helicopter to a remote location. For two days they were prisoners. That's how they were meant to feel. They were never more focussed.
  • For one medical product launch we hired a TV studio - but the delegates were not just the audience.
  • To build team spirit we sent one sales force round the streets of Prague dressed as aliens.
  • For team building exercise we have made the delegates abseil down castle walls, build space suits, make films and capture traffic wardens.

It's a framework based on adrenaline and energy